hello!
Bella is an Art Director and Creative Producer with 10 years of experience running her own brand and 8 years working in commercial production.
In 2013 Bella founded Handyma’am Goods, a value driven women’s workwear brand. Bella managed all aspects of the business including marketing strategy, product design, sourcing, P&L management, shipping, manufacturing, and event planning. She put her whole heart into the project and learned what it takes to keep the whole ship afloat.
For the last 8 years Bella has been providing art direction and strategy to other brands and building beautiful sets for stills and commercial film production. The work is fast paced, creative, and allows her to construct worlds out of nothing.
At her core, Bella is a creative problem solver. She can see the big picture, and can’t help but dive in head first. She is passionate about building images, campaigns, or products that truly speak to people, and a knack for assembling the perfect team to execute any job. Bella has a keen eye for quality and design, and an inability to half ass anything.
